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Spring/Summer campaign to promote Québec Furniture

Jul. 15th, 2019

The time has come to bring the Meuble du Québec website and signature to Quebec consumers who are moving or renovating this summer! We are pleased to present our multiplatform campaign launched in collaboration with the magazine VÉRO, on newsstands now.

The June edition of VÉRO magazine is filled with Québec-made furniture, so we gathered them all on the Meuble du Québec website!

You can find this exclusive material here (in French only). Don’t miss the videos staring Laurence Bareil, “Queen of shopping” and a well-known host, especially known for her TV show “C’est quoi ton plan” on Canal Vie.


In order to support the campaign on our own channels, we have created a portrait of a couple who loves Québec furniture

Joanne and Marcel are in their sixties and have raised their families in a home filled with Quebec furniture, including a table carved out of granite from Grande Bergeronne, a Dutaillier chair in which children, grandchildren and great grandchildren were rocked, as well as all Canadel furniture that is just as beautiful as when it was bought twenty years ago.